While visiting many auto websites, you may have seen some live chat widgets that pop up in the right corner of the desktop/mobile screen. Although this can be irritating at times when you are busy searching throughout the website, they can be very beneficial when you can’t find what you need. Although they can be slightly intrusive, they provide you with instant & courteous support for in a professional manner. On a dealer site, live chat plays an important role in building a relationship between customers and your dealership, leading to more leads.

By offering live support chat, we are moving existing website traffic and turning them into qualified sales leads. A 24/7 live chat service provider improves your dealerships customer engagement through your website and builds loyalty with the customers.

Let’s take a look at some of the top reasons why auto dealers need a live chat software provider :

Quick Response Times:

Nobody likes to wait, least of all your customers. The internet is all about instant answers, and you wouldn’t leave a Customer stranded in your car yard with no help, so why leave them idle on your website? If a customer query is responded to quickly, your customers will feel listened to and loved. In their mind you care about their needs, thereby increasing the value of the company.

Sales Boost:

Live chat creates easy interaction with website visitors making it easier to convert chats into leads. Customers are more likely to buy if they are treated well and spoken to quickly. This type of interaction will boost leads and increase confidence in your potential customers.

Lead Generation:

The more you engage with a customer, the better your chances are of converting them into leads. For that, your chat team must understand the behaviour of customer and the values of your business is it is important to align yourself with a flexible chat team. An efficiently managed live chat for your car dealership can increase engagement with the website visitors and turn them into qualified leads.

Easy Appointment:

Practical tasks like booking an appointment for a test drive or a car service can be assisted by these live chat agents. This makes it extremely convenient for potential customers without making a phone call where they have to wait for a long time. This prompt and efficient interaction builds a continued trust in the dealership.

Increased conversions:

Once you have developed a relationship with your customer, they will be more open to your suggestions and it will be easier to guide them towards making a purchase. Live chat is an excellent tool for increasing your conversion rate with conversational engagement.

Customer Convenience:

Most consumers are more comfortable using online chat rather than receiving a sales call. Instant chat helps them to make a hassle-free conversation in their comfort zone and helps to build a strong relationship between you and your potential customers.

An Advantage Over Competitors:

The nature of competition among car dealers is changing every day. It’s important to stand out from your competition. The easiest way to do this is to go above and beyond in your customer service. Live chat gives you an advantage over other competitors to bring more leads and turn each of the website visitors into qualified customers.

24/7 Customer Support:

Live chat provides the best solution in answering customer queries at any time. Customers will be more approachable when they see their favourite car dealers are online at the time they want. This helps in establishing a trusted bond between the customer and business. Keep your website open for business 24hrs a day.

Conclusion:

Live chat helps you bring instant connection to customers visiting your site. It is one of the best tools to implement on your website that is easy to add and requires limited interaction from you. No matter what device they are using, your customers can reach you at any time. If you don’t have a live chat tool implemented on your website, you are missing website customers, customer engagement, lead generation, and sales conversion.

So what are you waiting for? Get in touch with us, Our team of Live Chat Service Providers can give your customers the best live chat experience on the web!

• Author Details

Author Details

Tracey Horey

CEO of Live Chat Agent

Tracey Horey is a 20 year veteran of the Automotive industry and has been writing Automotive content and helping Dealerships optimise their digital space for over 15 years. Her experience working with various sized dealerships and her passion for exploring and understanding new tools for the auto industry has given her an in depth understanding of the challenges all dealerships face in a changing landscape.

accounts@livechatagent.com.au

1800 332 428