PETER WARREN AUTOMOTIVE

Total Lead increase of 407%
Sales increased by a staggering 555%

Their needs

When Live Chat Agent spoke with Peter Warrens marketing team they were handling chat on their websites in house, during Business hours. What they were finding is that the sheer volume of chat was taking away from the Customer Service team being able to do their role, and therefore the wait times for Customer was too long. They were searching for a solution that could manage chat 24/7 and provide quality, qualified leads to their sales and service departments.

Our Solution

Live Chat Agent were able to offer them a solution that fulfilled their Customer Service and Lead Generation objectives as well as providing a solution to multiple locations on their group site. The service began in November 2018 and within the first month they tripled their sales from Live Chat.

Within the first 3 months this is what we saw

  • Total Lead increase of 407%
  • Appointment increase of 400%
  • Appointment show up rate increased by 556%
  • Sales increased by a staggering 555%

On top of the obvious hike in numbers, the team at Live Chat Agent have been able to alert website Customers of upcoming events, distribute Hail sale lists and handle complaints, leaving the sales team to simply handle the sale.

What they say about our team

"Tracey and the Live Chat Team have gone above and beyond to provide an excellent service. Our dealerships are enjoying greater quality leads which has led to an impressive increase in our sales results.The transcripts are clear and friendly, and this gives us peace of mind that our customers are in great hands 24/7. We are glad we′ve made the switch!"

Suttons

About

Peter Warren Automotive has been a landmark Sydney dealer group since 1958. Situated in South West Sydney on over 22 acres Peter Warren themselves house 17 of the best New car Franchises Available in Australia. Their brands consist of Chrysler, Jeep, Fiat, Alfa Romeo, Honda, Mercedes-Benz, Toyota, Ford, Suzuki, Kia, Peugeot, Volvo, Renault and Skoda.

Further afield they also own and operate the Macarthur Automotive Group in Narellan. This dealer group has 3 sites across Campbelltown and Narellan holding another which consists of 10 brands all up plus Used cars.

Heading out of Sydney they also acquired Bathurst Toyota and Volkswagen.

Industry

Automotive & Car-dealer

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